Results for “Jesper Kouthoofd”

I communicate through design rather than long interviews like this. I hope the story is told through the objects.

What happens if your legacy was that you created a new era, like the Renaissance? That would be cool. Very, very ambitious, but super fun to explore.

This is a safe zone for us, so let us move to an unsafe zone and do something new.

A lot of people, when they create an object, do an analysis of what will sell, rather than what they believe in themselves.

One of our methods in our studio is that we do not have presentations.

If you like it, you like it. If you do not like it, you will probably hate it. So we have a lot of haters as well, because we break that illusion.

You live in an illusion that a product solves a problem. But it creates some kind of presence instead.

When people laugh and say, no, we can't do it, then I know we have to do it.

We do not need a lot of money. We just need enough money to do the next project.

First of all, I think that is the greatest illusion in technology history. It is sold as something that it isn't. And what I miss with that technology is that it does not have any soul.