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Sridhar Ramaswamy on The Future of Search

Sridhar Ramaswamy is CEO and Co-founder of Neeva and a Venture Partner at Greylock Partners. Neeva is search re-imagined. It is subscription based and does not sell ads or track user behaviour…

12 min read

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I felt strongly that search- as a product- was just going to continue to face more and more revenue pressure, forcing us to show more and more ads, and inevitably making the product worse over time.

— Sridhar Ramaswamy

Former Google Executive & Founder of Perplexity AI

Search started as a free product meaning it cannot get any less expensive for the user. You pay nothing, but the benefits of reaching larger and larger portions of humanity accrue to the provider, not to you.

— Sridhar Ramaswamy

Former Google Executive & Founder of Perplexity AI

I didn't like the rampant tracking and the fact that Google and Facebook effectively ran some of the largest information gathering networks on earth (and that's a very charitable way of describing it).

— Sridhar Ramaswamy

Former Google Executive & Founder of Perplexity AI

In the long-term there is no way to reconcile the conflict of interest between serving the user and the advertiser.

— Sridhar Ramaswamy

Former Google Executive & Founder of Perplexity AI