Maurice Saatchi, a preeminent figure in the worlds of advertising and politics, is no stranger to challenging the status quo. Known for co-founding the globally influential advertising agency Saatchi & Saatchi, and serving as a political advisor to the UK Conservative Party, his career has been defined by innovation and ambition. His profound impact, however, extends beyond these well-known stories of his successes in advertising and politics. Following personal tragedy, Saatchi channelled his energy towards healthcare reform, ushering in the Access to Medical Treatments (Innovation) Act in the UK and leaving an indelible mark on the world of medicine. In this interview, I speak to Baron Maurice Saatchi on his unique memoirs -“Do Not Resuscitate,” in which he challenges readers with provocative philosophical and spiritual reflections. The book, which Saatchi characterizes as a transcript of his trial in heaven, explores concepts of life, death, legacy, and the criteria one must meet to enter the heavenly realm. With its blend of imaginative narrative, personal reflection, and thought-provoking discourse, “Do Not Resuscitate” is a testament to Saatchi’s continued drive to stimulate conversation and incite change.