Dr. Robert Cialdini has spent his entire career conducting scientific research on what leads people to say “Yes” to requests. The results of his research, his ensuing articles, and New York Times bestselling books have earned him an acclaimed reputation as a respected scientist and engaging storyteller. His books, including…
Dr. Maya Shankar is Senior Director of Behavioural Economics at Google and is the Creator, Host and Executive Producer of her brilliant new podcast A Slight Change of Plans which explores the question: What exactly happens when we find ourselves on the brink of change? Using her skills as a…
In 2009, a St. Louis glassblowing artist and recovering computer scientist named Jim McKelvey lost a sale because he couldn’t accept American Express cards. Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a…
It’s a seemingly undeniable truth that ageing is inevitable. But what if everything we’ve been taught to believe about ageing is wrong? What if we could choose our lifespan? David Sinclair, PhD, AO, is a professor of genetics at Harvard Medical School. One of the leading innovators of his generation,…
For over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a new context - to illuminate the behaviour of businesses and consumers around the globe. In Anthro-Vision, Gillian Tett…
Abigail E. Disney advocates for real changes to the way capitalism operates in today's world. She has worked for thirty years with programs for low-income families, women's rights, and global poverty. She is an Emmy- Winning Documentary Filmmaker and co-founder of Fork Films, a nonfiction media production company, which produces…
Marianne Williamson is a bestselling author, non-profit and political activist, and spiritual thought leader. For over three decades Marianne has been a leader in spiritual and religiously progressive circles. She is the author of 14 books, four of which have been #1 New York Times best sellers. A quote from…
Federico Marchetti is a remarkable entrepreneur defined by the New York Times as “the man who put fashion on the net”, has revolutionised the fashion industry. Marchetti founded YOOX, the world’s first lifestyle e-commerce destination, in 2000, way before the launch of Facebook and the iPhone. YOOX was listed on…
In Noise: A Flaw in Human Judgement, Nobel Prize Winner, Daniel Kahneman together with co-authors Olivier Sibony, and Cass R. Sunstein show how noise helps produce errors in many fields, including medicine, law, public health, economic forecasting, food safety, forensic science, bail verdicts, child protection, strategy, performance reviews and personnel…
Angela Duckworth is the founder and CEO of Character Lab, a non-profit whose mission is to advance scientific insights that help children thrive. She is also the Rosa Lee and Egbert Chang Professor at the University of Pennsylvania, faculty co-director of the Penn-Wharton Behavior Change for Good Initiative, and faculty…
Disasters are inherently hard to predict. But when catastrophe strikes, we ought to be better prepared than the Romans were when Vesuvius erupted or medieval Italians when the Black Death struck. We have science on our side, after all. Yet the responses of many developed countries to a new pathogen…
In his book Shoemaker, Joe Foster tells the powerful tale of triumph against all the odds, revealing the challenges and sacrifices that go into creating a world-beating brand; it is also the story of how a small local business can transform itself, with the right products and the right vision,…