In a society that pushes conformity, how can you courageously choose to be who you really are—with yourself, in your relationships, and at work—despite the fear of judgment? In The Authenticity Principle, award-winning leadership and diversity expert Ritu Bhasin gives you the tools to make this happen. Combining the latest neuroscience, leadership, diversity, and mindfulness research with a wealth of practical exercises, Bhasin unveils a cutting-edge framework for living and leading more authentically. She also reveals inspiring insights from a range of leaders who have overcome barriers to being authentic – including her own personal journey from lawyer to entrepreneur. In this interview, I speak to Ritu Bhasin about how her years of work has led to her developing a model for authenticity that helps to empower people, fearlessly, to choose how and when to show-up as their authentic selves, adapted selves and performing selves. We discuss how choosing to live life authentically is the most important step we can take to thrive in life, relationships, and our careers.