In The Upside of Uncertainty, INSEAD professor Nathan Furr and entrepreneur Susannah Harmon Furr provide a sweeping guide to embracing uncertainty and transforming it into a force for good. Drawing from hundreds of interviews, along with pioneering research in psychology, innovation, and behavioural economics, Nathan and Susannah provide dozens of tools—including mental models, techniques, and reflections—for seeing the upside of uncertainty, developing a vision for what to do next, and opening ourselves up to new possibilities. In our fast-paced, ever-changing world, uncertainty is on the rise. We face it every day. But few of us have been taught the techniques to navigate it well. In this interview, I speak to Nathan & Susannah Furr about the importance of uncertainty, why we must embrace it, and how understanding uncertainty can dramatically improve our lives.

Thought Economics

Alan Murray is CEO of Fortune Media. Fortune Media Group are a multinational company that publishes Fortune magazine, Fortune.com and other business media including the Global Forum, Most Powerful Women and Brainstorm conference. Alan has spent four decades at the forefront of business journalism, getting to know the most influential businesses and business leaders on the planet. In this interview, I speak to Alan Murray about the origins and meaning of stakeholder capitalism. We look at how businesses are activating and helping to solve, some of the greatest challenges our world faces from climate to inequality.  We look at why businesses need to engage with broader stakeholder groups, the business case for it, and how tomorrow’s corporate leaders will need fundamentally different skills than today.

Thought Economics

Ousman Umar is a shaman’s son, born in a small village in Ghana, and his mother died giving birth to him. The traditions of the Wala tribe dictate that this means the baby is cursed and must be abandoned and left to die. Fortunately, Ousman’s father was able to use his position as a shaman to save his son’s life. Ousman grew up working the fields, setting traps in the jungle, and living off the land. But he dreamed of a different life. So, when he was only twelve years old, he left his village and began what would become a five-year journey to Europe. On a path rife with violence, exploitation, and racism, Ousman also encountered friendship, generosity, and hope. In his memoir, North to Paradise, Ousman tells his visceral true story about the stark realities of life along the most dangerous route traversed across Africa; it is also a portrait of extraordinary resilience in the face of unimaginable challenges, the beauty of kindness in strangers, and the power of giving back. In this interview, I speak to Ousman Umar about this treacherous boyhood journey from a rural village in Ghana, to the streets of Barcelona, and the path that led him home. We discuss why he, and so many, decide to migrate. We talk about the perils and realities of migration, and how we, as a society can deliver better aid, and stop the needless deaths caused by migration.

Thought Economics

Bethenny Frankel is a self-made businesswoman, TV producer, podcaster, multiple New York Times bestselling author, and mother. She is the Founder & CEO of Skinnygirl, a global lifestyle empire, featuring products for women that offer practical and stylish solutions to everyday problems.  Bethenny was an instant fan favourite as a guest shark on ABC’s critically acclaimed series Shark Tank, showcasing her entrepreneurial prowess and gut instincts alongside the panel of investors. In this interview, I speak to Bethenny Frankel about her book, Business is Personal. I ask Bethenny about the most important tips and tricks she used to build a business, become a media personality, and maintain balance as a mogul, and a mother. We talk about success, failure, entrepreneurship culture, when to quit, and what legacy really means.

Thought Economics

Dan Murray-Serter is the Co-Founder of Heights, the braincare company that emerged from his own journey with insomnia, chronic anxiety, and mental illness. The positive impact dietary supplements had on his well-being. Dan and his team raised £2m in a seed round from some of Europe’s top investors, including the founders of Shazam, Planet Organic, WeTransfer, Mumsnet, New Look, Photobox and Moonpig. In this interview, I speak to Dan Murray-Serter about the role of mental health in the entrepreneurship journey, his own experience launching Heights, and the practical learnings he has for entrepreneurs following in his footsteps.

Thought Economics

Our attention is collapsing. In the US, college students are only able to focus on a task for 65 seconds…. And office workers can manage just 3 minutes. Our inability to focus isn’t a personal failing… nor is it a flaw… our focus has been stolen by powerful, external forces. Johann Hari is the author of three New York Times best-selling books, and the Executive Producer of an Oscar-nominated movie and an eight-part TV series starring Samuel L. Jackson. His books have been translated into 38 languages, and been praised by a broad range of people, from Oprah to Noam Chomsky, from Elton John to Naomi Klein. Johann’s TED talks have been viewed more than 80 million times. In His latest book, ‘Stolen Focus: Why You Can’t Pay Attention’, Johann Hari talks about his three-year journey, interviewing more than 200 of the world’s foremost experts on why our attention spans have shortened, and who stole our focus. Hillary Clinton (former US Secretary of State) says, “In his unique voice, Johann Hari tackles the profound dangers facing humanity from information technology and rings the alarm bell for what all of us must do to protect ourselves, our children, and our democracies…” In this interview, I speak to Johann Hari about how our focus has been stolen, the devastating consequences to each of us, our society, and what we can do to reclaim our attention.

Thought Economics

Roger L. MartinRoger L. Martin about why we need to rethink management completely. We discuss competition, data, culture, knowledge work, talent, M&A and the fundamentals of how strategy is originated and executed

Thought Economics

OpenSea is the largest marketplace for NFTs and user-owned digital items. The platform’s more than 600,000 users collectively have 2 million collections containing over 80 million NFTs. The platform is now valued at over $13.3billion and has attracted many of the world’s most prominent investors including: Mark Cuban, Tim Ferris, Ben Silberman, Alexis Ohanian, Balaji Srinivasan, Naval Ravikant, Justin Kan and Ashton Kutcher alongside funds including Andreesen Horowitz, Y Combinator and Founders Fund. In this interview, I speak to Devin Finzer, Co-Founder & CEO of OpenSea. We talk about the potential of blockchain, crypto technologies and NFTs. We discuss the NFT revolution, the potential use cases of NFTs, how they’re transforming the creator economy and creating opportunities for collectors and makers. We also talk about the technology behind NFTs, and Devin’s life as one of the most successful technology entrepreneurs in the world.

Thought Economics

Ever wonder how the biggest brands in the world make it to the top? Here’s a hint: it’s more than just a well-placed billboard or a TV ad. According to Erik Huberman, the Founder and CEO of Hawke Media, there’s a common framework behind every successful marketing strategy. After helping over 3,000 brands find success through his holistic approach, Erik has distilled the art of marketing into three core elements: awareness, nurturing, and trust. Without all three, the system fails. Erik details this method in his new book, The Hawke Method. Erik Huberman launched Hawke Media in 2014. Now valued at over $100 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two eCommerce companies by the age of 26.   In this interview, I speak to Erik Huberman about The Hawke Method, and how awareness, nurturing and trust come together to become the most powerful marketing tools you will ever use.

Thought Economics

Have you asked yourself how some young companies have become so successful in so little time? And why so many once big players like Nokia and Kodak seem to have vanished into nothing suddenly? What did they do wrong? And more importantly: what can you do to keep your business from failing like they did? Pepyn Dinandt has spent 30 years being parachuted into organisations in trouble. His job was to assess and understand the situation facing the business and devising effective ways forward towards recovery and success. In his new book, Business Leadership Under Fire, Dinandt draws on his own extensive business experience and, with the help of decorated army officer Colonel Richard Westley, marries this proven expertise with the leadership insights of military thinkers to develop an imaginative and practical nine-step plan for any leader who wishes not simply to survive but to inspire and thrive “under fire”. In this interview, I speak to Pepyn Dinandt about his learnings from dealing with businesses in crisis, and how great leaders and entrepreneurs build resilient businesses that are able to survive, and thrive through turbulent times.

Thought Economics

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