Authenticity is one of the most commonly uttered buzz-phrases at any management or leadership seminar, and while this ubiquity may banish it to the realms of ‘blue sky thinking’ (aka management-meeting-related-drivel), the truth is that authenticity is hugely important for entrepreneurs. A Philosophy Lesson In the classics, if we examine…

Thought Economics

We’ve all seen the TV shows… Nervous start-ups go up against a panel of investors, giving their elevator-pitch followed- almost instantaneously- by a round of severe grilling.  The lucky few survive, with more cash, less equity and hopefully a brighter future. The phenomenon of ‘the pitch’ however, once exclusively the…

Thought Economics

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