November 19th, 2024 · by Dr. Vikas Shah MBE DL
In this interview I speak to Rory Sutherland, Vice Chairman of Ogilvy and one of the world’s foremost experts in marketing, branding & human behaviour. We discuss how a deep understanding of human psychology and behaviour has enabled some of the world's most successful brands to succeed.
19-11-2024 10:58:57
Thought Economics

 

October 19th, 2023 · by Dr. Vikas Shah MBE DL
Sridhar Ramaswamy is CEO and Co-founder of Neeva and a Venture Partner at Greylock Partners. Neeva is search re-imagined. It is subscription based and does not sell ads or track user behaviour as a part of its business model. Neeva is focused on finding exactly what matters most for its…
19-10-2023 12:15:21
Thought Economics

 

October 19th, 2023 · by Dr. Vikas Shah MBE DL
In these exclusive interviews, we speak to Professor Philip Kotler (S.C. Johnson & Son Distinguished Professor of International Marketing at the Northwestern University Kellogg Graduate School of Management and described as 'the most influential marketer of all time') and Martin Lindstrom (Chairman and founder of Buyology Inc, who was voted…
19-10-2023 12:17:15
Thought Economics