Research has shown that evolution has created the psychological mechanisms which have enabled, and emboldened the spread of faux-intellectual movements (anti-vaccination, climate-deniers) and which can explain most of our deep rooted preferences, beliefs, and consumption instincts. To learn more, I spoke to Dr. Gad Saad a professor, evolutionary behavioural scientist, author, and public intellectual.  Gad has become one of the world’s most sought after commentators in this field, his YouTube channel, ‘The Saad Truth’ has close to 145,000 subscribers and has been viewed over 14 million times.

Thought Economics

José Neves started his first business aged just 19, creating software for business in the North of Portugal.  His family had a history in shoemaking, and it was perhaps inevitable that fashion would play a role in his career – but few could have predicted the decade long-journey, beginning in the depths of the global financial recession, that would see José take the idea for a luxury fashion eCommerce marketplace and build it into Farfetch; a business with close to 3,000 employees, 3m customers, almost U$1bn in listed merchandise, and a market capitalisation approaching U$6bn – making José a billionaire in well-under 10 years from a standing start. I caught up with José to learn more about his entrepreneurship journey, and building a global luxury brands business.

Thought Economics

To learn more about how technology has stolen our attention; and what we can do to get it back, I spoke to James Williams (Writer & researcher on the philosophy and ethics of technology, author of ‘Stand out of Our Light’),  Jamie Bartlett (Author and Director of the Centre for the Analysis of Social Media) and Professor Adam Alter (Author & Associate Professor of Marketing at New York University’s Stern School of Business)

Thought Economics

My interview with John Sculley, CEO of Apple Inc from 1983-1993 who grew the company from $800 million to over $8 billion in revenues

Thought Economics

To learn more about how to build the brand of an entrepreneur, I caught up with Gary Vaynerchuk- one of the world’s most recognised entrepreneurs, with (at the time of writing) over 1.32 million twitter followers, over 1.22 million facebook fans and many videos on youtube with more than 500,000 views.

Thought Economics

A conversation with Troy Carter, the strategist and manager behind household names like Lady Gaga, John Legend, Meghan Trainor and Miguel; who is also a serial-entrepreneur and investor with holdings in companies including Spotify, Warby Parker, Songza, Dropbox, Fab and Uber.

Thought Economics

Guest article written for AllAboutAlpha.com – the official publication of the Chartered Alternative Investment Analyst (CAIA) Association Originally posted at: http://allaboutalpha.com/blog/2012/08/26/alpha-hunter-jeff-joseph-on-taking-funds-to-market/ The financial crisis has changed the landscape for any industry wishing to attract and retain investors. By the end of 2009, most investment managers were- essentially- in survival mode,…

Thought Economics

An Interview with Interbrand Chairman, Rita Clifton In February 2012 in a paper titled, “The Role of Brands in Human Culture” I noted the significance of branding in our world.  To illustrate this, we should note that the top 10 global brands (as measured by the Interbrand index) have a…

Thought Economics

Guest article written for AllAboutAlpha.com – the official publication of the  Chartered Alternative Investment Analyst (CAIA) Association Originally posted at: http://allaboutalpha.com/blog/2012/04/26/the-brand-of-hedge-funds/ With almost US$2 Trillion under management, the hedge fund industry is a significant component of the global financial market.  To put their size in context however, it is important to…

Thought Economics

In these exclusive interviews, we speak to Professor Philip Kotler (S.C. Johnson & Son Distinguished Professor of International Marketing at the Northwestern University Kellogg Graduate School of Management and described as ‘the most influential marketer of all time’) and Martin Lindstrom (Chairman and founder of Buyology Inc, who was voted one of the World’s 100 Most Influential people by Time magazine). We discuss the nature of ‘brand’ and ‘branding’ together with the role branding plays in our economic and social world.

Thought Economics

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