They don’t just dive into a project; they begin by exploring its purpose. If they’re working with a client, their first question is often, ‘Why are you undertaking this project?’ They don’t move forward until they have a clear understanding of this ‘why’, dedicating considerable time to uncover its various facets.
Bent Flyvbjerg — They don’t just dive into a project; they begin by exploring
They don’t just dive into a project; they begin by exploring its purpose. If they’re working with a client, their first question is often, ‘Why are you undertaking this project?’ They don’t move forward until they have a clear understanding…