The classic ‘lightbulb moment’ is largely a myth. Remarkably, about half of these founders engaged in what we’ve termed a ‘deliberate ideation process.’ Intriguingly, they set out to establish a company with no specific idea in mind.
Catalina Daniels — The classic ‘lightbulb moment’ is largely a myth. Remarkably
The classic ‘lightbulb moment’ is largely a myth. Remarkably, about half of these founders engaged in what we’ve termed a ‘deliberate ideation process.’ Intriguingly, they set out to establish a company with no specific idea in mind.