The most common misunderstanding is that the Arctic is just a frozen wilderness with a lot of ice and glaciers and a few polar bears roaming. On the contrary the Arctic is a very diverse part of our planet with multiple resources and economic opportunities, the home for over four million people of different nationalities and diverse ethnic origin.

For the creator economy, NFTs represent a way for creators and producers of content to directly engage with the people who support them. It's a completely different model… a way for artists and creators to monetise much more effectively than incumbent platforms.

Web3 and blockchain are as big of a fundamental shift as the internet was in 1999-2000. Crypto and NFTs create open systems with distributed ownership that can be used to build a practically infinite number of applications. We're at day zero of a gigantic wave.

You could take a sword from one game and move it to another. In the events industry, you can imagine having event tickets operating as these collectible, persistent, immutable objects you can carry between markets, with different benefits… potentially even being redeemable against real-world assets.

There is a specific type of person you'll often find in these long-lasting organisations: thoughtful, future-oriented, introspective, and often self-critical. These individuals are focused on making a positive impact in the world and serving the organisation rather than seeking personal gain.