Influencers wield enormous influence, and sometimes, this can manifest negatively. One area I often highlight is the spread of misinformation, particularly regarding health and wellness. The spread of anti-vaccination rhetoric, the reluctance to use sunscreen, and the rise of conspiracy theories like QAnon can be profoundly damaging.

A lot of entrepreneurs don't make that switch. They cling to that brand identity of 'I'm an innovator,' still tinkering with the product while everyone else is saying, 'Hey, it's good enough — let's hire our first salesperson.'

It's essentially a democratic revolution, wresting control from the conventional gatekeepers like intelligence agencies and the media.

For me, the key has been to become more and more humble over time in a way that I realise that I shouldn't be interfering with the magic and beauty of what an entrepreneur can do.

There's a considerable correlation between symbols and meaning—especially given how we train modern computer networks these days with unbelievable amounts of data and trillions of parameters. Each parameter is a number representing a probability, but with so many parameters, the answer you get—if you can't follow the vast number of steps—seems unpredictable, much like flipping a coin and not knowing heads or tails. But if you could view all the information, you could determine with certainty which side lands up—that's classical physics. Only in quantum physics does probability acquire a different meaning.