Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor and the former Unit Head of the Organisational Behaviour Unit at Harvard Business School. In his new book, Deep Purpose: The Heart and Soul of High-Performance Companies, he argues that companies must embed purpose more deeply than they currently do, treating it as a radically new operating system for enterprise. At a time when many have become cynical about purpose, Gulati documents the vast performance gains that purpose-driven companies achieve as well as the social benefits they deliver. In this interview, I speak to Professor Ranjay Gulati about deep purpose, leadership, and his field research in organisations including Etsy, Lego, Warby Parker, Mahindra, Microsoft and the Seattle Seahawks. Gulati discusses how long-term value and short-term performance need not conflict but rather, when leaders go deep on purpose, high-performance and durable profits typically follow, delighting all stakeholders. Deeper engagement with purpose holds the key, not merely to the well-being of individual companies, but to humanity’s future.

Thought Economics

Renzo Rosso founded the Diesel brand in 1978 and made it an alternative lifestyle icon all over the world. Today he is the president of OTB, the group controlling brands Diesel, Maison Margiela, Marni, Jil Sander, Viktor & Rolf, Amiri and companies Staff International and Brave Kid, with over 6,000 employees worldwide and a 2019 turnover of over 1.5 billion euro. Through his personal company, Red Circle, he invests in companies and sectors that share a strong drive for innovation (Depop, ICONIQ Capital, Cortilia, Masi Agricola, Planet Farms, med-tech companies and more). Red Circle also owns the Pelican Hotel in Miami, the Chiltern Firehouse Hotel in London, and the Hotel Ancora in Cortina D’Ampezzo. Through the OTB Foundation, which he founded in 2008, he has invested in over 250 social projects around the world, from the restoration of the Rialto Bridge in Venice, to the support of communities affected by natural disasters, to programs helping women, young people, and integration. In the Covid emergency, OTB Foundation was among the most concretely active realities in Italy. In this interview, I speak to Renzo Rosso, President of OTB Group, about his life in entrepreneurship, creative vision, what it takes to build iconic, global fashion brands and why philanthropy & sustainability matter.

Thought Economics

Robert Greene is the author of the New York Times bestsellers The 48 Laws of Power, The Art of Seduction, The 33 Strategies of War, The 50th Law, and Mastery. In addition to having a strong following within the business world and a deep following in Washington, DC, Greene’s books are hailed by everyone from war historians to the biggest musicians in the industry (including Jay-Z, Drake, and 50 Cent). In this interview, I speak to Robert Greene on power, mastery, success & understanding human nature.

Thought Economics

Tim Leberecht is a German-American author and entrepreneur, and the co-founder and co-CEO of the House of Beautiful Business, a global think tank and community with the mission to make humans more human and business more beautiful. In this interview, I speak to Tim Leberecht on how we can make business beautiful.

Thought Economics

Mr Noor ul Owase Jeelani is a world-renowned neurosurgeon, philanthropist, and entrepreneur. With a surgical career spanning 20 years, he is currently Consultant Paediatric Neurosurgeon at Great Ormond Street Hospital (GOSH), world leader in craniopagus twin separation, and Founder of Gemini Untwined. In this interview, I speak to Owase Jeelani about what we can learn from the mindset of surgery, how to make decisions in life and death situations, and how to overcome our biases to enable better strategic thinking.

Thought Economics

Digitisation is a massive and massively important trend – one accelerated by the Covid-19 pandemic. But despite fervent preaching from the Silicon Valley faithful, it’s not the only kind of competency that matters. Silicon Valley veteran and Stanford lecturer Robert E. Siegel argues that amid the incessant drumbeat of digital transformation, too many leaders overlook and under-appreciate the traditional competencies of physical incumbents – things like logistics, manufacturing, customer service, and quality control. The rigid dichotomy between digital and physical is not only over-done, but dangerous to companies trying to succeed. Siegel bridges the gulf in his new book THE BRAINS AND BRAWN COMPANY: How Leading Organisations Blend the Best of Digital and Physical. In this interview, I speak to Robert E. Siegel about how companies that bridge the digital (brain) and physical (brawn) domains will develop huge competitive advantages. We discuss his ten-point framework for the digital and physical realms and look practically at how to put the framework into action by becoming a systems leader, skilled at blending the best of digital and physical, recognising emerging patterns, and making key decisions in a rapidly changing landscape.

Thought Economics

In The Extended Mind: The Power of Thinking Outside the Brain, acclaimed science writer Annie Murphy Paul explodes the myth that the brain is an all-powerful, all-purpose thinking machine that works best in silence and isolation. We are often told that the human brain is an awe-inspiring wonder, but its capacities are remarkably limited and specific. Humanity has achieved its most impressive feats only by thinking outside the brain: by “extending” the brain’s power with resources borrowed from the body, other people, and the material world. Annie’s research tells the stories of scientists and artists, authors and inventors, leaders, and entrepreneurs—Jackson Pollock, Charles Darwin, Jonas Salk, Friedrich Nietzsche, Watson and Crick, among others—who have mastered the art of thinking outside the brain. In this interview, I speak to Annie Murphy Paul on her ground-breaking work exploring how our minds work, how extra-neural resources play a role in our thinking, and how understanding the extended mind can give us ground-breaking insights into harnessing our potential.

Thought Economics

Dr. Robert Cialdini has spent his entire career conducting scientific research on what leads people to say “Yes” to requests. The results of his research, his ensuing articles, and New York Times bestselling books have earned him an acclaimed reputation as a respected scientist and engaging storyteller. His books, including Influence and Pre-Suasion, have sold more than five-million copies in 41 different languages. Dr. Cialdini is known globally as the foundational expert in the science of influence and how to apply it ethically in business. His Six Principles of Persuasion have become a cornerstone for any organization serious about effectively increasing their influence. As a keynote speaker, Dr. Cialdini has earned a world-wide reputation for his ability to translate the science into valuable and practical actions. His on-stage stories are described as dramatic and indelible. Because of all of this, he is frequently regarded as “The Godfather of Influence”. In this exclusive interview, I speak to Dr. Robert Cialdini, Renowned Scientist, New York Times Best-Selling Author and CEO of Influence at Work (IAW®) about the power of influence, how to build influence and the tools of the best influencers in the world.

Thought Economics

For over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a new context – to illuminate the behaviour of businesses and consumers around the globe. In Anthro-Vision, Gillian Tett – bestselling author, Financial Times journalist, and anthropology PhD – reveals how anthropology can help make sense of the corporate world. She explains how to identify the ‘webs of meaning’ that underpin consumers’ behaviour on the other side of the planet. She reveals why ‘sense-making’ can explain the most erratic behaviour of Wall Street bankers, and why concealed systems of barter shape our relationship with Silicon Valley. She delves into the cultural shifts driving investment in new markets and green issues. And she reveals what anthropology can tell us about our own workplaces, too: by identifying the hidden tribes within the office, or pinpointing which rituals are binding together a team. In this exclusive interview, I spoke to Gillian Tett about how anthropology can help us better understand the world, and why business leaders need to understand and apply anthropology to build successful organisations.

Thought Economics

In Noise: A Flaw in Human Judgement, Nobel Prize Winner, Daniel Kahneman together with co-authors Olivier Sibony, and Cass R. Sunstein show how noise helps produce errors in many fields, including medicine, law, public health, economic forecasting, food safety, forensic science, bail verdicts, child protection, strategy, performance reviews and personnel selection. And although noise can be found wherever people make judgments and decisions, individuals and organizations alike commonly ignore to its role in their judgments and in their actions. They show “noise neglect.” With a few simple remedies, people can reduce both noise and bias, and so make far better decisions. In these interviews, I speak to Daniel Kahneman (winner of the 2002 Nobel Prize in Economic Sciences and the National Medal of Freedom in 2013) and Cass R. Sunstein (Robert Walmsley University Professor at Harvard, where he is founder and director of the Program on Behavioural Economics and Public Policy). We talk about how noise impacts our decision making, how judgements are made, and why we need think about making decisions, much like washing our hands.

Thought Economics

Stay up to date. Signup to my newsletter.

We use cookies on our website to give you the best possible experience. By continuing to use our site, we assume you are OK with that.
Accept Privacy Policy
  Contact
Close Contact Form

To get in touch with Vikas Shah, author of Thought Economics, please use this contact form.