When I approach anything, especially high-risk activities, I always brace myself for the worst outcome – death. By accepting death, they rid themselves of the fear and could focus purely on survival. This mentality is my cornerstone.

Within each of us is a deep, complex network of capillaries, veins and arteries which extend a distance equivalent to more than 3 times the circumference of the Earth, and because our body has lost its conditioning to nature, our hearts have to pump 20-30 times a minute more than if we regularly exposed our body to cold water.

The head of the Bank of England, Mervyn King, privately criticised David Cameron and George Osborne before the election for their lack of experience, the lack of depth in their inner circle and their tendency to think about issues only in terms of their electoral impact.

People like Trump rally people behind them by pointing out threats; these may be real, but most likely are imaginary or inflated. Then he says, 'only I can protect you.'

Dyslexics, like me, often possess above-average intelligence, but we grapple with sequential thinking. Instead of thinking linearly from A to B to C to D, we jump from A to B to Z. Over time, I've learned to turn a perceived 'weakness' into a strength.

The greatest leaders have humility. A good leader is a humble leader. A good leader listens to people, gets other inputs, admits when they're wrong… and that boils down to humility; it's the single most important characteristic that I see in leaders.

Our cognitive capability to reason has not evolved to find truth, it evolved to help us survive and that means that we sometimes find it easier to stay with a group rather than believe the correct thing.

The oral care industry and oral products is mainly made out of three or four companies that control 90% of oral care products in the world. All multibillion-dollar, multinational companies. I don't think these companies are stupid. They are run by very intelligent people, but I think the premise has been wrong.

I want every mother in the world, from Baghdad to New York to be able to guarantee the same strength and health to her child; to give that child the tools to control their happiness and health, and to have the power to live well.

Consciousness lies beyond the framework of quantum mechanics. It must be regarded as a primitive of the universe itself, not merely of brains. If consciousness is a universal primitive, then the entire totality of what exists is conscious and desires self‑knowledge. That offers the best way to understand evolution and why we can know: we are parts of a greater whole, we are fields—not bodies. The body is simply the creation of the field, enabling the field to have experiences in a reality collectively constructed by a multitude of fields.

Many founders delay implementing governance structures and view governance as a burden rather than an opportunity. Our key message here is that governance is not just important; it's crucial.

When you have children, you have to ask yourself what the world will look like in the next 80-100 years, because people get that old these days if everything goes well. Last but not least, as a father I see it as my responsibility to think about my actions and my motives.