“I use the word repugnance to describe transactions that some people would like to engage in, that other people would not like them to; it's often hard to pin-down what harm the transaction does to anyone else.”
— Alvin E. Roth
Nobel Prize-winning economist specializing in market design theory

The quote archive

Wisdom in fragments

A growing archive of 3,000+ moments, drawn from every interview.

Unlike the divisive silos we've constructed, where one generation accuses the other — the older labeling the younger as lazy and the younger dismissing the older as out-of-touch or rigid. This dynamic needs transformation. Moving forward, it's imperative that both boomers and zoomers work in tandem.

— Ken Costa

There's a transition from brown industries to green initiatives. This generation has been instrumental in driving this change, and they're not about to relent, regardless of governmental stances. We're also seeing the 'feminisation of finance' as women progressively take the reins of vast asset pools.

— Ken Costa

The core reason is the remarkable surge in asset inflation, coupled with low interest rates and QE, which has entirely disrupted a decade's financial landscape. This dynamic favoring those with assets, often at the detriment of the upcoming generation, is at the heart of the crisis.

— Ken Costa

She corrected me, saying, 'Dad, it's not just about avoiding the negative; I want my investments to contribute positively.' The rise of impact investing is undeniable. This generation seeks a hands-on approach to their wealth deployment. They're astute enough to demand both positive societal impact and good returns.

— Ken Costa

The defining feature of our era is that the next generation are bona fide digital natives. They're backed by technology, making them tech-empowered. Thanks to social media, they can sway vast audiences in mere moments. They possess a crystal-clear agenda about the environment, justice, equality, and beyond just financial markets, they're reshaping social and political narratives.

— Ken Costa

There's thousands of people out there- men and women- probably waiting for me to drop dead so they can take my position, and I wouldn't have it any other way. I've done the show with a blown-out back, with one leg, coming off laryngitis, coming off or having a 103 degree fever.

— Bruce Buffer

UFC and Pride Fighting Championships Announcer

When I set a goal for myself, and achieve that goal, that's what winning is to me. When you set out on that yellow-brick-road of life to fulfil your goals, just be the best you can be – and whether that means you finish as champion, first, second, tenth, whatever… if you've done your best? You're winning.

— Bruce Buffer

UFC and Pride Fighting Championships Announcer

The level of preparation before fighters' step into the octagon is huge – at minimum fighters will train for 6-8 week, non-stop at camp, just for this 3 or 5, 5 minute-a-round battle. It is the loneliest sport in the world when it comes to it…. you are training with your team, but once you enter the octagon and that gate closes? It is you alone.

— Bruce Buffer

UFC and Pride Fighting Championships Announcer

27 years ago, when I started in UFC, I knew it was going to be one of the biggest things in sports- honestly. All the excitement we used to get from watching those movies we can now watch in reality. UFC really captures you… it captures hearts and minds.

— Bruce Buffer

UFC and Pride Fighting Championships Announcer

Martial arts is my greatest passion in life, and it has given me everything: my values, my family, my business, and my true calling. It has given me a warrior's spirit to conquer adversities in life.

— Chatri Sityodtong

Founder and Chairman of ONE Championship, premier Asian MMA organization

Some of the most valuable lessons are not from seeing how they've dealt with success, but how they've dealt with failure and come back stronger and more determined to succeed.

— Chatri Sityodtong

Founder and Chairman of ONE Championship, premier Asian MMA organization

Life is not a race against other people. Life is a competition with yourself. One of the greatest achievements in life is to outperform yourself and live your greatest life possible. Greatness lives in all of us, but we must all find what it is that ignites our souls.

— Chatri Sityodtong

Founder and Chairman of ONE Championship, premier Asian MMA organization

In order to build a truly powerful brand, you can't just sell a product. You need a brand that is authentic and resonates deeply with your fans. The reason we've been able to amass so many followers around the world in such a short period of time is that they aren't just consuming a product; they're finding meaning in it.

— Chatri Sityodtong

Founder and Chairman of ONE Championship, premier Asian MMA organization

I owned a US$500 million hedge fund when I decided to retire from Wall Street. On paper, I was on top of the world. Inside, though, something was missing. All of the money and material things in the world could never fill that void. It was painful to admit, but I had climbed up to the top of the wrong mountain.

— Chatri Sityodtong

Founder and Chairman of ONE Championship, premier Asian MMA organization

When I sense stress, I allot three minutes to fully immerse myself in it. Many individuals attempt to escape stress, but evasion often amplifies it. It's akin to instructing someone not to think of pink elephants; the very command makes it impossible not to.

— Rebecca Heiss

We're no longer just measuring ourselves against the 120 members of our local community. Instead, with our devices, we're exposed to global icons like Bill Gates, Oprah, or LeBron James, setting standards for our intelligence, beauty, and self-worth. This expanded comparison can be detrimental.

— Rebecca Heiss