“I believe businesses need to move away from having profit as their primary reason for existing. Profit primacy can be replaced by mission primacy.”
— Perry Chen
Founder of Kickstarter, crowdfunding platform pioneer

The quote archive

Psychology

A growing archive of 3,000+ moments, drawn from every interview.

When you fail, you take ownership of the failure, and then you assess what mistakes were made, what could be done differently, what better instructions you could have given, what better support you could have given, then you fix those problems, move on and try again, simple.

— Jocko Willink

Former Navy SEAL Commander & Leadership Author

Fundamentally you build trust with people by giving them trust.

— Jocko Willink

Former Navy SEAL Commander & Leadership Author

I don't think we can ever be sure of the decisions we make; but there are things we can do. Firstly; get outside help.

— Martin E. Hellman

Co-inventor of Public-Key Cryptography & Diffie-Hellman Key Exchange

I realised that what people do is, instead of figuring out the right thing to do and then doing it whether they want to or not, doing the ethical thing, what they do is they figure out what they want to do and then come up with the rationalisation for doing it, whether it's right or wrong. And we fool ourselves.

— Martin E. Hellman

Co-inventor of Public-Key Cryptography & Diffie-Hellman Key Exchange

My Mom never recovered psychologically from being in the concentration camp; so, my aunt and uncle inherited me. They received this 'animal' with no social upbringing and turned me into a human being.

— Mario Capecchi

Nobel Prize Winner for Gene Targeting in Mice

I didn't have a childhood- I didn't play- every day was about survival. I was always moving to a different-place on a weekly/monthly basis. Since the only food I had was stolen, your presence was soon known by the local shopkeeper and they would make things miserable for you often calling the local police.

— Mario Capecchi

Nobel Prize Winner for Gene Targeting in Mice

Our number one instinct is survival, followed by reproduction. People started to realise that if they took care of themselves, they would live longer, have better sex and have healthier children.

— Chip Wilson

Founder of Lululemon Athletica, Canadian entrepreneur and philanthropist

I give all of you permission whereby, if I change the way I behave, my beliefs, the way we are going, I give you permission to hit me in my face, you need to bring me back to reality.

— Hamdi Ulukaya

Founder and CEO of Chobani Greek Yogurt Company

I'm interested in the 'modern' definition of magic which plays with epistemology, and the determinations we make about what's true, and what is real. The most important decisions you can make center around your perceptions of the world, and what makes you doubt them.

— Penn Jillette

Magician, Illusionist & Half of Penn & Teller Duo

Magic is this incredibly weird bondage and discipline you make where you say to someone, 'do this thing to me that's morally wrong… you have my consent…' – once you give your consent, the morality changes.

— Penn Jillette

Magician, Illusionist & Half of Penn & Teller Duo

There's an old adage that the boxer is the last one to know – it's not true, he's the first one to know, but the last to acknowledge it. You can learn from defeat – it's not the end of the world, but you have to learn from it.

— Frank Warren

Founder of PostSecret, anonymous confessions project & book series

Anyone can have a good trainer; you can learn the moves and get fit. Any boxer or athlete can get super fit – the edge is mental ability – It's having the self-belief. If you're not right in the head? You'll never do it.

— Frank Warren

Founder of PostSecret, anonymous confessions project & book series

To be a great fighter you obviously have to have talent, but what really matters is dedication and discipline. I've seen so many guys with talent where I've thought, 'this guy's going to be a world champion...' but they've not had the dedication. You can't just succeed with talent.

— Frank Warren

Founder of PostSecret, anonymous confessions project & book series

We can take a hell of a lot more stress than we believe we can. We should learn how to fight not flight. And fight doesn't have to be a physical thing – it can be that you feel something's going to be uncomfortable 'okay well let's avoid it'. No, go through with it but go through with it in a progressive manner.

— John Kavanagh

Boxing coach of Conor McGregor at Straight Blast Gym Dublin

If you want to grow, you need to go through something uncomfortable and come out the other end. If you want to grow, you have to go forward in progressive steps. It should always be a little bit uncomfortable because otherwise there's no growth.

— John Kavanagh

Boxing coach of Conor McGregor at Straight Blast Gym Dublin

Fear depends on your context, and how much you think you have to lose. You may be young or broke and have nothing to lose. In that case? Either you figure out a way to get something, or you don't get it. Simple.

— Mark Cuban

Billionaire Investor, Shark Tank Investor & Dallas Mavericks Owner