From 600+ conversations with the world’s leading thinkers.
The people who will be disproportionately harmed by climate change are those who are (in general) less advantaged economically and socially. Justice means equality of opportunity for all human beings, and that equality of opportunity is quickly reduced if you're in Bangladesh and your home is flooded or if you're in Nigeria and your crops fail because the rains have changed.
We got to the point where, we are not on our grandparents' planet anymore. Meat has become less healthy for us – it's too available. There are too many calories, too much saturated fat. Animals are no longer 'free-rangy', they are growing in very tight confined conditions.
If this wasn't a huge opportunity, I wouldn't waste my time- most of our investors wouldn't. If we were producing luxury meat that is only aimed at Michelin Star restaurants. The number of people that can afford to eating Michelin star restaurants is relatively few, you're not going to make an impact on the climate, you're not going make an impact on the future of our kids.
It's baffling that $1.8 trillion is still being invested in harmful sectors. As a member of the B-Team of business leaders, we've identified that $1.8 trillion a year is spent subsidizing industries that harm us, predominantly fossil fuels. Redirecting a significant portion of these funds could dramatically accelerate our transition.
GDP mostly measures how money changes hands. War boosts GDP. Oil spills boost GDP. Cancer, bushfires, drug addiction, gambling addiction, health crises — these all boost GDP. It still rises when society is suffering immensely. We can put a carbon market on top of that, but we're still operating within an economic system built on a logic of destruction.
In China, we have been working closely with the Chinese Supreme Court prosecutors and administrative environment. In the last two years, these prosecutors have initiated over 100,000 cases- they do things in a big way- and want to transform the landscape such that companies know they will get hammered if they don't comply.
Data is showing that the amount of information we're sending them without hope, and the ratio of hope versus negativity, is shutting down the next generation, which is terrifying. They're like, 'Oh my gosh, what's the point? The fire is too big.'
We can only solve our ecological problems by linking ecology and economy. If we can create the right economic environment, change will happen. If it's more profitable to be efficient than wasteful, we will be efficient.
This is a race to the future, a future powered by renewable energy sources and underpinned by efficient energy use. The winning nations, corporation and citizens will reap enormous benefits in terms of jobs, sustainable economic development, energy security and vastly improved local environments.
The smartest being on planet Earth is life itself. And if we mimic the intelligence of life, life creates with abundance, not with scarcity. Life does not want to kill the tigers for the deer to survive. Life basically says more deer, more tigers, more poop. Everyone's happy.
Seeing the Earth from space gives you an unfiltered understanding of it. Until you see the Earth from this vantage point, everything you knew about the planet was based on something that someone else had told you – based on their own filtered understanding and bias.
Sustainability isn't a trend in our kitchen - it's a responsibility. We have to think about the future of our planet with every dish we create.