Entrepreneurship

Entrepreneurship means the unrelenting belief that there has to be a better way. There has to be a better way of doing things... If it was obvious that things were already being done in a great way that couldn't be improved? There wouldn't be any need for entrepreneurs to step-in and create new ways of doing things that don't rely on the baggage of the past.

CEO of Apple Computer Company during the 1980s and 1990s

Doing something which has a social purpose gives you the motivation to overcome the hurdles and obstacles that you will meet along the way. It gives you that inner strength when you're doing something and you know it's making a massive difference and a huge impact.

There's a lot of synergy between music and entrepreneurship. There's that kind of similar taking risks, that innovation. I think it's a really exciting time.

We all have obstacles we think can't be overcome, but if our dream is great enough, and we work hard enough, the world is ours for the taking. Keep an open mind: look for learnings everywhere and don't be afraid to fail.

Entrepreneurship is about taking risks and having the audacity to commit and persevere through all the obstacles and hurdles we have to overcome.

Our mission is to help people create a life, not just a living. Our product provides the space, community and services that creators need so they can focus on their work.

Co-founder of WeWork, co-working space company

At WeWork, we believe creators are anyone that's pursuing their passions and contributing to a mission. You may be an artist who is working on an innovative new project, a freelance software engineer providing client services or a director of HR at a Fortune 500 company that's trying to build a dynamic work environment for employees – regardless of your company size, title or function, you are working towards creating meaning, intention and purpose within your life.

Co-founder of WeWork, co-working space company

Having a strong brand identity is essential. With the evolving retail landscape and the impact of technology, the customer is becoming more and more savvy. They want brands they can trust, brands with a sense of integrity and individuality that they associate with quality, craftsmanship and authenticity.

Founder of Luxury Fashion Brand Tory Burch & Philanthropist

our school system is the best performing urban school system in the entire state of California. In less than 5 years. Because of Bennioff and the Sales Force foundation with Circle the Schools and all these other programs.

Mayor of San Francisco (2011-2018) & First Asian-American Mayor

If there's one thing that thematically aligns all startups: a tolerance for innovation in how the companies are run. This means there's a little bit more risk taking and attacking problems in a way that hasn't been done before.

Co-Founder of Slack, Former CEO & Creator of Flickr

That's what entrepreneurship is all about–experimenting and finding a way of achieving some goal in the context of business. It's something I've always found fascinating.

Co-Founder of Slack, Former CEO & Creator of Flickr

I would love to say that we knew all the answers in advance, but the truth is that we discovered our product and opportunity, rather than planning for it. We started a company to build a massively multiplayer game, and in the process, it very quickly became apparent to us what the utility of Slack was as we used a prototype to collaborate internally.

Co-Founder of Slack, Former CEO & Creator of Flickr

I started my entrepreneurship journey straight out of college, and at the time my goal was simple. I didn't want a real job, and I didn't want to wear a suit…. Anything more than that was a bonus.

Co-Founder of Atlassian & Technology Entrepreneur

Another hugely common mistake is optimising your business for investors, and not customers and employees. If you don't believe me, look at the fact that consulting businesses have a 5 year survival rate of 60% and venture backed businesses, less than 10%.

Founder of Moz, SEO software company and industry thought leader

There's a culture in Silicon Valley that believes that you should be obsessive and not be able to think about anything else other than your business. You shouldn't have kids… friends… just your company as a vehicle to make millions of dollars. That's the kind of founder that many investors want to back, but we need to kick those people out.

Founder of Moz, SEO software company and industry thought leader

One of the biggest myths in startup-land is this idea that the pinnacle of startups is building a venture-scale company, backed by venture capital, growing exceptionally fast and being OK with high failure rates as a result; in other words, returning a significant amount of capital to an investor rather than any other outcome.

Founder of Moz, SEO software company and industry thought leader