From 600+ conversations with the world’s leading thinkers.
For me it is extremely important that commercial interests and social benefits are not mutually exclusive, but that they can complement each other wonderfully so I always look out for products that are innovative, forward-thinking and offer a true value for society.
We're up against corporate, almost criminal behaviour. We are up against corporations who are manipulating young, vulnerable people.
CSR does not help with me as a buyer, why? Because I'm cynical about it now, I don't believe it. After the success of Toms Shoes, every 23 year old told me they're starting an umbrella company and giving an umbrella to the people that need it in the Amazon. CSR has clearly become a tactic. Every strategy of every company and human being should come from a truth.
Managing in the age of outrage is not the same as managing outrage. Managing outrage is crisis management—you can turn it over to a part of the organization that's pro at it and then get on with your day. It's firefighting.
What is the value of asking the right question to prompt the right answer? Since it is not a narrow discipline and one with great roots in cultivating subjective experiences the integration and contribution of design is often overlooked in a silo mentality.
You have to re-earn your customer's business every single day – it's not just about listening to them, but anticipating what they don't realise they need, and staying ahead of them.
If you manage to attain product-market fit, you'll thrive, but if you fail, your venture will falter. It's that simple. Product-market fit boils down to creating value for your customers.
The end of an X-Prize is the beginning of a new market, or a new market opportunity. We are nothing more than a distinct channel to that market.
I got into boxing promotion by accident. I went to the meeting, turned around and said, 'I don't need you, we'll promote it...' I don't know why I even said that! The next minute, I was in the promotion business and helping to get this thing together; I got bitten by the bug, and it went from there.
If you go into a new situation where you don't know anybody and you want to be more influential, don't look around the room and say hmmm… who can most help me here?… instead, look around and say hmmm…. Who can I most help here? You will put that person in a position where they will be standing on the balls of their feet to help you!
It's like a tripod. Without one of the three, the whole marketing strategy collapses.
As a founder, you're not God. You're a mere piece of the puzzle. To have a company grow, it has to have a lot of people and those people need to feel ownership. You need a winning culture to keep people driving forward. It's not just about loving each other's company, it's about winning together.