“I communicate through design rather than long interviews like this. I hope the story is told through the objects.”
— Jesper Kouthoofd

The quote archive

Psychology

A growing archive of 3,000+ moments, drawn from every interview.

I think the people who are larger or those who have more resources like to think they're the ones who have greater power… and they have benefited from that illusion.

— Barry Nalebuff

Co-Author of "Co-opetition" & Yale School of Management Professor

A lot of negotiation is teaching people tricks or verbal games, as opposed to providing a framework for thinking about negotiation. People want to come up with a solution that's fair. But what they think of as fair is often proportional division, and that just arises because they don't really understand what they're negotiating over.

— Barry Nalebuff

Co-Author of "Co-opetition" & Yale School of Management Professor

It doesn't matter how successful you are, how much market share you have, if you're in your comfort zone you will leave yourself exposed. Courage also links to decisiveness, which is one of the key attributes of great leaders. Cowardice pushes the day of reckoning out, decisiveness brings it closer.

— Pepyn Dinandt

If I practice friendship for the sake of my friend, I will have pleasure in it. If I practice friendship for the sake of pleasure, in the long run I'll have neither pleasure nor friendship.

— J. Budziszewski

Professor of Government and Philosophy at University of Texas at Austin

People do confuse pleasure for happiness, but as Mortimer J. Adler put it, there is a big difference between a having a good time and having a good life. Pleasure is best understood not as the very good itself, but as a by-product of pursuing the things that really are good.

— J. Budziszewski

Professor of Government and Philosophy at University of Texas at Austin

To be completely happy is the same as to be fulfilled, to flourish, or to thrive – to enjoy complete well-being, to have our complete and final good. We seek happiness for its own sake, not to get something else. This is our goal and deepest longing.

— J. Budziszewski

Professor of Government and Philosophy at University of Texas at Austin

An example is when you catch a cricket ball your brain is doing the equivalent of solving differential equations, but you do it unconsciously.

— Richard Dawkins

Evolutionary Biologist & Author of "The Selfish Gene

Birds are not born with an innate genetically determined knowledge of constellations. What they do has been brilliantly shown in an experiment by Stephen Emlen.

— Richard Dawkins

Evolutionary Biologist & Author of "The Selfish Gene

75% of people won't purchase from a brand they don't inherently trust.

— Erik Huberman

Politicians often forget that people are much more complex, and are a mix of many identities – and each of these identities can be of differing importance to the individual.

— Christer Sturmark

Magical thinking is a bi-product of cognitive process that were useful in our evolutionary survival. We're so good at seeing patterns that we see patterns everywhere, even when they don't exist.

— Christer Sturmark

We have to be aware of our cognitive fallacies to build some immunity to our cognitive traps. We can never get rid of our bias, but we can be more aware of it.

— Christer Sturmark

Our cognitive capability to reason has not evolved to find truth, it evolved to help us survive and that means that we sometimes find it easier to stay with a group rather than believe the correct thing.

— Christer Sturmark

When you're involved in conflict, you're not sane. You may start out being sane, and in those early stages it's certainly possible to mediate and arbitrate.

— Judge Judith Sheindlin

Creator and star of TV show "Judge Judy" for 25 years

When I got better, even simple things like being able to wake-up, go for a walk, speak, and observe life, felt viscerally stunning and good. I found a state of being – a state that gave me perspective and feeling about life and my place in it.

— Katie Melua

Georgian-British singer-songwriter known for "Nine Million Bicycles

Songs are these magnetic creations of words and music, in very short form. A song needs to hit you in less than a minute and sometimes it can be an incredibly solitary, emotional experience where it's just you and the imagined relationship with that singer.

— Katie Melua

Georgian-British singer-songwriter known for "Nine Million Bicycles