From 600+ conversations with the world’s leading thinkers.
Only a small, really dedicated group of people manage to maintain it.
I think this is something that would have been a lot less controversial just a few decades ago, when people still remembered that, yes, the material side of war is obviously important, but it's only ever one aspect of it. And so, I'd say the big difference here is that we have to recognise that if we ignore or downplay the human side, we could lose.
Our cognitive capability to reason has not evolved to find truth, it evolved to help us survive and that means that we sometimes find it easier to stay with a group rather than believe the correct thing.
Let me be clear: 90% of what people like I do is about failure. I embrace failure every single day. It's not bad. In the pursuit of excellence, clearly every day is going to involve failure.
Firms like McKinsey are self-reporting that their people are 5x more productive in-flow than out of flow… 500% more productive. That means you can work Monday in-flow and take the rest of the week off – and you'd still get as much done as your peers.
I mean, people ask me, 'Should I do a startup?' And I say, 'Well, how important is work-life balance to you?' And if they say anything other than 'It's not important,' I say, 'You shouldn't do it.' Because it's a killing field.
My own life has improved in pretty much every way. These days, 95 percent of the time I get eight hours of sleep a night. Now, instead of waking up to the sense that I have to trudge through activities, I wake up feeling joyful about the day's possibilities. And I'm also better able to recognize red flags and rebound from setbacks. It's like being dialed into a different channel that has less static.
It was not wealth or fame that these people wanted… These individuals had, in their own minds, observed a particular customer need that wasn't being met. They were wired in such a way, that this need seemed obvious to them. Whether it led to a million or a billion? That was secondary.
It hurts to be on the stage, and it can be scary, and it can be really, really gut-wrenching. But if deep down in your heart the problem you're trying to solve is something that is so important to you, that will erase the noise of the millions of voices in the arena.
The efficiency trap is very modern, but it's now become a holdover from the Industrial Revolution. If you only relate to time, as if it were a certain kind of 'thing', like a natural resource… something that you could maximise, then you're going to be in a perpetual state of psychological struggle because you won't be using the right conceptual tools to live in time.
There's also a danger in acting of identifying yourself as an actor. We have to try to identify ourselves as human beings first, and our jobs second. I'm Sam, I act sometimes… not I am Sam, I am an actor.
Thanks to the incredible concept of neuroplasticity, we can reshape our thought patterns. Techniques like affirmations, altering our language, or refining our thought processes are invaluable.