Wisdom in fragments

As the rise of populism causes increased scepticism of business we are very conscious of our role as a firm in society. We focus on the impact that our portfolio businesses have on all of their stakeholders, from investors and employees to the local communities in which they operate.

Terra Firma Capital founder; acquired EMI Records in 2007

Simply put, a great business will understand its customers, have a clear, sound strategy and a business plan that can deliver against it. In order to do this it is very important to have a management team who can execute that plan.

Terra Firma Capital founder; acquired EMI Records in 2007

I think there is huge volatility in short-term investing. If we keep a long-term perspective in mind, we will go through the good cycles and the bad cycles and reach the other side. Short-term vision does not allow one to build better businesses and create value.

Terra Firma Capital founder; acquired EMI Records in 2007

While most people are uncomfortable with change we have a business built on analysing it. Our business takes advantage of challenges and the opportunities they provide.

Terra Firma Capital founder; acquired EMI Records in 2007

To me, a great leader should be empathetic, authentic, entrepreneurial, creative, ethical and lead from the front.

Terra Firma Capital founder; acquired EMI Records in 2007

The most common mistake is to stop challenging when things are going well. I recognise failure as not having made a business better than when you were first involved.

Terra Firma Capital founder; acquired EMI Records in 2007

I learned zooming from Steve Jobs, it was something he practices all the time. Steve zoomed out to look beyond how industries are defined presently to see what the possibilities might be... You need to go beyond the defined description of an industry today, and look at it from all angles, and all contexts. Don't forget... entrepreneurship is about finding a better way.

CEO of Apple Computer Company during the 1980s and 1990s

When you look at companies that survive growth, you are seeing the importance of people- not just ideas. One of the big surprises to young people when they show up in Silicon Valley... is that there are literally thousands of people just like that across Silicon Valley who were top of their class and have incredible ideas. Successful companies that scale stand out because of their people!

CEO of Apple Computer Company during the 1980s and 1990s

To scale? you have the stars aligned- timing is everything. When we created the first personal digital assistant, the Newton... we were probably 15 years too early. Even some of the best computer scientists in the world didn't realise that at the time, we needed Moore's Law to continue doubling processing power every couple of years for at least a decade before it was practical to build products like iPhones.

CEO of Apple Computer Company during the 1980s and 1990s

I'd only been at Apple a few months and I was sitting in the Macintosh lab with Steve Jobs and Bill Gates listening to them talking about their 'noble cause.' I had never heard about having a 'noble cause' in business- for me, it was about gladiatorial competition... Here was Steve Jobs and Bill Gates talking about empowering knowledge workers with tools for the mind, making them incredibly productive, and helping them to change the way things were done in our world; creating entirely new industries in the process.

CEO of Apple Computer Company during the 1980s and 1990s

Entrepreneurship means the unrelenting belief that there has to be a better way. There has to be a better way of doing things... If it was obvious that things were already being done in a great way that couldn't be improved? There wouldn't be any need for entrepreneurs to step-in and create new ways of doing things that don't rely on the baggage of the past.

CEO of Apple Computer Company during the 1980s and 1990s

The first one is to believe in the 'otherisation'. The otherisation states that anybody who is looking at the world through their lens is on one group, and everybody outside of this world view is another. And they are different and separate.

ISIS and Al Qaeda don't radicalise anybody, what they do is tip people over the edge. The online phenomenon just speeds it up.

Every single individual in the world, including you and I, have a grievance or a problem at any given moment in time. When you and I go to sleep tonight in our own beds, you'll be thinking about a problem that's affecting you and I'll be thinking about a problem that's affecting me.

Salman Abedi, Khalid Masood, Khuram Butt, all of these people and the people in ISIS, Al Qaeda, Boko Haram, Al-Shabaab… We tend to think sometimes that they are extremism. But the reality is they didn't breed extremism. Islamist extremism bred them.

Islamism is an ideology that is imported from Europe in the 1930s onwards. It was fascism and communism that were imported by Qutb, who became the ideologue of modern day Islamism. He wrote a book called 'milestones' – equivalent (and sharing many similarities) to Das Kapital or Mein Kampf.