“The way you eliminate fear is to approach your situation from every angle, almost as though it were a logic puzzle. It's also setting a goal but not being afraid to back away if you think that you're going to do irreversible damage on the way there.”

“Cinema also exists within a framework of genre- and that can be challenging as genre can often flatten storytelling. It can also be a strength- when you play inside a genre- take the case of John le Carre for instance, he's a great novelist but works within the genre of spy-fiction, and transcends the usual narratives.”

“My goal was simply attracting large numbers of customers because mass appeal guarantees profit. I often advised not to obsess over immediate profits but to prioritise popularity. Like Amazon or Apple, success comes from creating something that garners mass recognition and love.”