Music can help us heal and achieve therapeutic outcomes by tapping into various neurochemical circuits that influence mood and behaviour. Ours was the first lab to show that listening to music releases the brain's natural pain relievers—opioids. Relaxing music can modulate prolactin, a soothing, tranquilizing hormone. Music also releases dopamine which helps us to focus and motivates us to stay on task.

Because Peter Paul Rubens signed his name to his paintings (several of which were finished by his artisans), they commanded a higher price. Today, the famous contemporary glass artist, Dale Chihuly puts his name on every work of glass although he never makes any of it.

I think it's about usefulness! People talk of 'following your passion' but there are plenty of things people are passionate about that nobody will pay them money for, so you can't just tell someone to just follow their passion. The missing piece? usefulness… We say the magic formula is: Passion + Usefulness = Success.

On the one hand, Excel's oeuvre comprises of a string of box-office hits like Dil Chahta Hai, Don, Zindagi Na Milegi Dobara, Talaash & Fukrey. Alongside these blockbusters, Excel has also launched avant garde ventures like Gully Boy, India's first hip hop film and the official entry to the Academy Awards this year and Inside Edge, India's first original series on Amazon Prime Video that was nominated for the coveted International Emmy Awards under the Best Drama category in 2018.

Fictions grant us a semblance of understanding, a hint of control, and a sense of community during times of solitude. This makes misinformation appealing, as it fulfils these basic human desires: comprehension, control, and community.