Creativity

The single best way to have a great idea is to produce lots of ideas. The number of new ideas your organization can produce is a metric for its ability to generate novel solutions to any given problem. Your ideaflow is the most crucial business metric that you've never considered.

Co-Author of "Ideaflow" & Design Thinking Expert at Stanford

I had a brand who said to me 'You shouldn't name your book wonderhell, nobody is going to buy a book they don't know what the word on the front cover means', and I replied, anybody who's in wonderhell will know what that word means the second they see the word.

We characterise our ideal 'Substacker' in affectionate terms – we call them outsider nerds – they're outsiders insofar as they don't fit comfortably in the dominant media structure for whatever reason – perhaps they feel they can do better work outside of it.

The objective was to engage with endeavors so unique that they defied categorization, the pioneering ideas born on the fringes, among the mavericks.

Founding Executive Editor of Wired Magazine & Technology Thinker

If you truly immerse yourself in a role, it's akin to spontaneously adopting an accent – suddenly, you find yourself expressing thoughts that seem to emerge from an unexplored facet of your personality. This latent potential has always existed within us.

Actor known for 1980s films like "St. Elmo's Fire

This essence is an inner necessity that yearns to be expressed. When you allow this essence to shine through, it rejuvenates you. It fosters creativity, energy, and imagination. However, when you suppress it, feelings of depletion, exhaustion, and burnout take over.

I urge everyone to channel their inner teenager. Think back to those fearless days brimming with creativity and ambition. As we age, societal rewards for 'playing it safe' can stifle our innovative spirit.

Former CEO of Cisco Systems, led company through internet boom era

For a long time, the suit was perceived as a uniform. However, I aimed to redefine the suit as a choice. If you apply top-tier creativity to your suit, the possibilities are boundless.

British Menswear Designer & Savile Row Tailor Known for Bespoke Suits

The antithesis of high performance is micromanagement—dictating every aspect of a task. This approach essentially communicates, 'Leave the thinking to me. Just follow orders, and maybe you'll advance.' It stifles creativity and initiative.

The classic 'lightbulb moment' is largely a myth. Remarkably, about half of these founders engaged in what we've termed a 'deliberate ideation process.' Intriguingly, they set out to establish a company with no specific idea in mind.

There's an entirely different category of knowledge, the utility of which isn't immediately apparent. This category is equally, if not more, crucial, especially for those aspiring to make creative or innovative strides.

Author of "The Tipping Point" & Popular Cultural Theorist

Sometimes, a game just works; it becomes a little engine that generates mystery and interest, prompting questions like 'What happens if I do this?' This is the hallmark of a living game.

Game designer and NYU professor known for game theory and interactive entertainment

Play is a mock version of these activities, allowing us to experiment and understand how they work and interconnect. Questions like 'What if I did it this way?' arise in play, exploring different possibilities.

Game designer and NYU professor known for game theory and interactive entertainment

Despite the absence of personal computers, tabletop games, board games, and card games filled this void. To me, the opportunity to govern a simulation of adulthood was immensely appealing, fostering significant cognitive and strategic development even in my youth.

Founder of Electronic Arts (EA) and 3DO Company

Games are a potent medium for crafting artificial experiences, offering an unparalleled avenue for exploration and learning. This realisation cemented my ambition to create games, driven by the belief in their profound capacity to encapsulate and convey experiences.

Founder of Electronic Arts (EA) and 3DO Company

In this industry, whether you're learning to act or write, you often develop skills in isolation. It's easy to see your own discipline as encompassing the whole creative universe. However, once you're on set, the reality of the collaboration involved becomes apparent very quickly.