Wisdom in fragments

When your business becomes a unicorn and heads for the stratosphere, there's a temptation to slide into the primary activity of the business being turning capital, and so customer focus can get lost. Once you stop putting customer first, the competition will destroy you.

NFL Wide Receiver for Tampa Bay Buccaneers & Super Bowl Champion

Every business makes money as a secondary purpose. It's the coincidental result of creating customer value and changing the world in some way that people are willing to pay for and find valuable.

NFL Wide Receiver for Tampa Bay Buccaneers & Super Bowl Champion

The only real competitive advantage that's durable is cost and innovation – as long as innovation happens along the trajectory that takes into account stakeholders, not just shareholders.

NFL Wide Receiver for Tampa Bay Buccaneers & Super Bowl Champion

The difference between a miserable, crank grump and an entrepreneur? Both are unhappy- but the entrepreneur says they can make it better… that they can fix it… and they follow the spark.

NFL Wide Receiver for Tampa Bay Buccaneers & Super Bowl Champion

All we can control in this life is our dedication, our self-belief, our determination. I can guarantee you, I will always have that, and that's my legacy. That's what I want to leave as a gift to my kids – the message that they should never give up, never have regrets, to give everything.

Former UFC Heavyweight Champion & Mixed Martial Arts Pioneer

The reason why I fight is that I'm fighting against the pain of seeing my family get sick and fighting against not being able to help them. That's more painful than anything. To see my kids, get sick tomorrow and not being able to help them? That's more painful than anything I would experience in a fight.

Former UFC Heavyweight Champion & Mixed Martial Arts Pioneer

If you fail many times in life, it can be frustrating, but, if you look differently at that, you can see that if you fail many times, you get up many times. If you didn't get up after the first fall, you could never have fought. Failure just means you got knocked down.

Former UFC Heavyweight Champion & Mixed Martial Arts Pioneer

Everyone has a little bit of warrior in them. We all grow up and have a little piece of us which wants to be a superhero, who goes and fights the bad guys. In real life, fighting is tough, you have to overcome your fears – nobody really wants to get into a fight! Escaping that fear is the reason so many people who get into combat sports.

Former UFC Heavyweight Champion & Mixed Martial Arts Pioneer

Today, we have the worst of the 1970s, with multiple different types of negative supply shocks and not just one.

Economist known for predicting the 2008 financial crisis.

Until now, we had an insolvency problem – but we didn't have a liquidity problem that could trigger that insolvency because interest rates were so low. Now they're rising, and the mother of all debt crises is going to occur.

Economist known for predicting the 2008 financial crisis.

The high debt ratios also masked the zombie households, zombie corporates, zombie businesses, zombie banks, zombie shadow banks, zombie governments and zombie countries. They never went bankrupt.

Economist known for predicting the 2008 financial crisis.

We are facing the mother of all debt crises. When you look at the data on private and public debt, the debt to GDP ratio was near 200% of global GDP in 1999, today it's more like 350% and rising. In advanced economies, it's over 420% and in China, 330% and rising.

Economist known for predicting the 2008 financial crisis.

I don't think it was inevitable until the point where the tanks started rolling-in. It was unstoppable at that point… But 20 years ago, would we have realised this was going to happen? My sense would be absolutely not.

Russia often seemed simply to assume that you get what you want if you're bigger, and more powerful. Russia always seemed to me to have a problem accepting that you have to listen to the voice of smaller countries.

I was working in Russia from 1998-2002... You also had this extraordinary episode where Putin is on record being asked a question, 'President Putin, do you think Russia could ever join NATO?' to which he replied, 'Why not?!' – what he actually said was 'why not…' provided that Russia could be a fully-fledged partner in NATO.

I've sat in front of the chief ideologue in the Moscow Kremlin, and I remember him saying to us in so many words, that 'you cannot govern Russia unless you have a one-party state: Our job in the Kremlin here and now, is not to recreate the communist party, but it's to recreate the one party which will be the natural choice'.